Leverage Google Ads to serve rich media advertising

Description

The IMA3 plugin for Brightcove Player integrates Brightcove Player with Google's Interactive Media Ads (IMA) version 3 for HTML5.

Monetize your content through Google Ads extensive platform. Create ads and ad rules in Google Ads Manager to determine when ads play in a video or during a session (across multiple video streams), for how long, and as a result of which triggers. Ad metrics are directly sent to your Google Ads Dashboard where you can view, measure and analyze your results.

How it works

The Google IMA Plugin is directly integrated into the Advertising section of the Players Module.

Simply configure Client-side ads, enter your ad tag and any key/value pairs and publish your player to begin serving ads from your Google Ads Manager account. If you wish to configure the IMA3 plugin beyond the options provided in the Advertising section, you can use the Plugins section, which provides a way to supply options via JSON.