# Google Analytics Plugin for Brightcove Player
> Google Analytics gives you the free tools you need to analyze data for your business in one place.

Canonical page: https://marketplace.brightcove.com/partners/google-analytics-plugin-for-brithercove-players
Marketplace: Brightcove Marketplace
Last updated: 2025-01-15
Logo: https://assets.partnerfleet.app/whrbbx9elxecaxnktb0y2hfelmp6

## At a glance
- Categories: [Audience Engagement](https://marketplace.brightcove.com/t/categories/Audience Engagement), [Analytics](https://marketplace.brightcove.com/t/categories/Audience Engagement/Analytics)
- Badge: Brightcove Powered
- Website: [marketingplatform.google.com/about/analytics](https://marketingplatform.google.com/about/analytics/)

## Call to actions
- **Connect Now** — submit the contact form on https://marketplace.brightcove.com/partners/google-analytics-plugin-for-brithercove-players

## About
The Google Analytics Plugin for Brightcove Players allows you to track data elements and events for video using your Google Analytics account.Data Elements:• Video Name• Video ID• Video Duration• Video Ad Support• Video Tags• Playhead PositionEvents:• Video Loaded Metadata• Video Start• Video Pause• Video Resume• Video Screen Change• Video Completed• Custom Cue Point Tracking

## How it works
You can enable tracking via Google Analytics in the Players Module within Video Cloud Studio.The first step is to configure Google Analytics in the Players Module. Next, you will define custom events and dimensions. You can choose from pre-defined dimensions and allow Video Cloud Studio to automatically create those for you in your Google Analytics account.

## Screenshots
- ![Google Analytics Plugin for Brightcove Player](https://assets.partnerfleet.app/byirbzonchr5gd2lzv7muapi1qq4)
- ![Google Analytics Plugin for Brightcove Player](https://assets.partnerfleet.app/fmyka197bc3st7jhi75c34owx18i)

## Support and Resources
Support for this integration is delivered by Brightcove. Please check out the Knowledge Base link for more details.Knowledge Base