Google Analytics Plugin for Brightcove Player

Google Analytics gives you the free tools you need to analyze data for your business in one place.

Description

The Google Analytics Plugin for Brightcove Players allows you to track data elements and events for video using your Google Analytics account.

Data Elements:

• Video Name

• Video ID

• Video Duration

• Video Ad Support

• Video Tags

• Playhead Position
Events:

• Video Loaded Metadata

• Video Start

• Video Pause

• Video Resume

• Video Screen Change

• Video Completed

• Custom Cue Point Tracking

How it works

You can enable tracking via Google Analytics in the Players Module within Video Cloud Studio.

The first step is to configure Google Analytics in the Players Module. Next, you will define custom events and dimensions. You can choose from pre-defined dimensions and allow Video Cloud Studio to automatically create those for you in your Google Analytics account.