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Oracle Eloqua Integration

Marketing automation solution

Description

Brightcove users can set up and integrate their Oracle Eloqua account directly in to their Video Cloud or Audience Insights instance. Leverage video engagement data for lead scoring, segmentation efforts, nurture campaigns and more. Additionally, easily update settings and add new variables for more streamlined workflows that incorporate video analytics directly into your marketing decisions for more strategic outcomes.




How it works

Integration Overview
• Integrate video views data into your marketing automation strategy and tool-set
• Synchronization process to send tracking data from Video Cloud to Oracle Eloqua
• Capture video engagement data to fuel insight, measure ROI, and score leads
• Add video to any landing page or microsite quickly and easily.
• Create in-video lead capture forms with Eloqua forms.

Media

Support and Resources

Support for this integration is delivered by the Brightcove. Please check out the Knowledge Base link for more details.

Integration Type

Brightcove Powered

Compatible With:

Marketing Studio

Partner Relationship

Integration Type

Brightcove Powered

Compatible With:

Marketing Studio

Partner Relationship